The US is preparing to open a Google survey for potential antitrust violations, particularly for its advertising practices and search results, which depend on most of its revenues. Last March, for the third time in a few years, the European Commission had fined the same company a 1.5 billion euro fine for anti-competitive practices and abuse of a dominant position, precisely because it hindered potential competitors in the market of online advertising: a sanction that has led to almost 10 billion euros in the EU penalties against the American colossus.
Now Google is risking the encore but to tremble is the whole Silicon Valley, from Amazon to Facebook, for the growing chorus of criticism of the excessive power of Big Thech, which is becoming one of the themes of the American presidential campaign. Even Donald Trump has repeatedly evoked a check on these companies, though for more political reasons, such as the alleged prejudice against conservatives. The Federal Trade Commission (FTC) had already investigated the company of Mountain View but in 2013 had closed the case without taking any measures. Now, according to the media, he agreed to give jurisdiction to the Department of Justice, with which he shares the antitrust authority. The first steps have already been made.